BUSN624 - Principles of E Commerce
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This course introduces the student to the concepts and terminology of modern e-commerce approaches. It includes topics on marketing, web technologies, security, legal issues, imaging, search engines. The emphasis will be to develop an understanding of the underlying principles of e-business.
Prerequisites
N/A
Corequisites
N/A
Schedule of Classes
| 10/31/11 - 03/25/12 |
04/02/12 - 05/27/12 |
Spring 2012 Session B - 8 Week session |
Course Materials
| Book Title: |
E-Commerce: Business, Tech., Society: 2012: eBook is available at www.coursesmart.com
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| ISBN: |
0138018812
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| Publication Info: |
Pearson
|
| Author: |
Laudon, Kenneth
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| Unit Cost: |
$178.25
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